Launch, incubation, scale and investment: Savvy’s story

Jonathan Drury

Jonathan Drury

Today’s Business Live radio show, first broadcast this morning on Sheffield Live radio and available as a podcast below, featured an in-depth interview with Jonathan Drury, co-founder of Sheffield-based Savvy Spreads.

Savvy recently undertook an investment raise, making equity in the business available to investors via crowdfunding platform Crowdcube. They successfully exceeded their £50,000 target, raising over £87,000.

Jonathan talked through the Savvy story: from making a tasty, sweet spread based on what he enjoyed when travelling, to launching as a home-based business, then renting a kitchen from the Regather Co-operative, scaling up with a manufacturer and now investment for worldwide growth.

Along the way, the business has been supported through Sheffield Hallam University’s Enterprise Challenge; Business Sheffield; and The University of Sheffield’s Enterprise Zone.

Have a listen to the podcast below to hear the Savvy story – and Jonathan’s tips on becoming investment-ready and scaling up.

The show also included news about new CIPD (Chartered Institute of Personnel and Development) research into recruitment and diversity; new speakers at the MADE Festival; the growth of XLN in Sheffield; an opportunity for businesses to talk with Paul Blomfield MP on on his views on a range of business issues, particularly focusing on his work on the Business, Innovation and Skills Select Committee; and an announcement about this year’s Social Saturday.

Listen to the podcast here (music removed; timings are below):


0 – 11:28: Introductions, business and social enterprise news and comment

11:28 – 43:00: Jonathan Drury

43:00 – end: wrapping up and another chance for listeners to hear last week’s interviews about the Sheffield Social Enterprise Network with Laura Bennett and Sara Hill.

More about the Business Live radio show.

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