Lean marketing for social enterprise & startups

I thoroughly enjoyed running Marketing skills for social enterprises – connecting with your customer last Friday afternoon. The workshop, organised by the Yorkshire Venture Philanthropy Programme and South Yorkshire Community Foundation took place at Sheffield Hallam University’s Sheffield Business School. Andi Stamp joined me to lead the seminar, bringing his expertise, empathy and enthusiasm: Andi […]

What do digital law and independent restaurants have in common?

Well, both topics were covered on my Business Live radio programme this morning. Most businesses, social enterprises (and of course charities and public facing organisations) will agree that social media is an essential part of their marketing, communications or customer engagement strategy. But high profile examples of organisations (large and small) getting things wrong on […]