Accountant with heart and soul PLUS Dom the Pack Leader – new radio show interviews

Interview with dog trainer and pet business coach, Dom Hodgson, and (in the words of a listener) an accountant with heart and soul, Steve Knowles.

Can rogue agency bring PR industry into disrepute?

A high-profile rogue PR agency reminds me that many folk have a jaundiced view of PR and communications – and you can’t necessarily blame them.
But good and ethical PR (and marketing) is most definitely not about telling lies, spinning facts, or creating hyperbole around mediocre products and services.

Put the kettle on: what makes a tea business tick?

Interview with tea-preneurs Ted Ki Tae Kim and James Home of Diversitea Box, a tea subscription business with loyal, repeat customers in the UK, USA and beyond.

Business lessons from professional musician and a crucial diary date

New radio show podcast: interview with acclaimed professional classical guitarist, Alison Smith, with great lessons for anyone who is self-employed. Plus Tom and Sam from Sheffield Chamber and some business, co-op and social enterprise updates.

Shoot your story arrow with stoic author

A “grand tour of marketing” with stoic northern grump Rob Drummond, in a comprehensive radio interview. Rob covers storytelling, building trust, marketing automation tools and much more in this podcast, first broadcast in my Sheffield Live radio programme.

Don’t headbutt time; do get a bra that fits – new interviews

Advice for social entrepreneurs from Pam Warhurst, founder of Incredible Edible: “don’t headbutt time.” And an interview with Lucy May Lingerie founders, Natalie Mosley and Paula Walsh, and with Plot44 Chair, Mark Ramsell. New radio show podcast.

Lessons from the naughty cheese smuggler

What will make a cynical journalist excited enough about you that they’d smuggle your product across the world?

How stories paid for terrifying trousers and patchouli candles

Stories can be memorable. And they are persuasive. What makes them so invaluable for effective communication and how can they help your messages to achieve exponential impact?

Vicky Fraser wants to turn you into a business superhero

Running your own business? Always make sure your clients are happy? Great. But if those clients aren’t making you happy, don’t respect you or pay you on time (or want to pay you in fish and chips!) then you don’t really have a business, you have a pretty miserable job. And many freelancers and small […]

£25k investment for Research Retold

Through Keep Your Fork Ltd, I’ve been supporting Research Retold, a business which turns complicated research documents into easily-digestible summaries – helping researchers to more effectively communicate their findings. So I’m delighted that Mihaela Gruia, Research Retold’s founder, was the winner in a competition to receive a £25k equity investment from UK Steel Enterprise through […]